AB Segulah

📍 Stockholm, SE
🏷️ pe
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Investment Thesis

Amplio is a Swedish private equity firm established in 2024 by the former Segulah team. The firm specializes in the Nordic lower mid-market, focusing on Business Services and IT & Technology Services. Amplio aims to amplify opportunities by utilizing a systematic and repeatable value creation model to help companies grow and advance in their development. Professionalisation and Buy-and-Build strategies are central to their approach, supporting companies in their pursuit of this growth. Amplio's investment strategy is focused on sustained growth and incorporating sustainability throughout the investment process. This is reflected in their sector focus and strategic themes, with investments directed towards ‘Sustainable Solutions,’ ‘Digital Business Efficiency,’ and ‘Smart Urbanisation.’ The Amplio team builds upon the legacy, experience, and values of Segulah, while continuing to cultivate strong partnerships with entrepreneurs and key stakeholders. The firm's approach includes being typically the first institutional owner teaming up with management and reinvesting entrepreneurs as significant minority shareholders. Amplio emphasizes a strong buy-and-build focus aimed at consolidating fragmented B2B market verticals. The team has a proven track record, having been responsible for over 80 add-ons across the Nordics.

Stage Focus
Lower mid-market

Preferred startup development maturity for initial funding deployment.

Sectors & Themes

Business Services, IT & Technology Services

Core thematic spaces, technologies, and target market segments of interest.

Check Size Range
N/A

Standard financial allocation per investment round.

Outreach & Dossier Intelligence

Direct Verification Contact Email Pattern

[email protected] | [email protected]

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